Hi there. I wonder if anyone could share on tips or advice on the following. I’m currently learning SEO, branding, digital marketing for my own web design company/agency I want to grow. I’m finding, however, there is simply too much to get through and spreading myself too thin. For example, I learned that creating backlinks to your site is a great way to increase your authority score and therefore SEO. So I went to simply add my business to directories. I’m not lazy, far from it. However, there are hundreds and I have courses and SEO to learn as well as keep improving my design skills.
Has anyone got any advice that may help? I know there are no shortcuts. I was about to look into hiring a digital marketer to take control of Social Media and attempt to make my company omnipresent. Ironically I’ve named my company Online Presence!